New website for Design Walk.
Design Walk is a biannual festival dedicated to graphic design. It is also a cultural and educational stroll within the neighborhood of Psirri in the center of Athens, a creative experience and a unique platform for the promotion of contemporary Greek design.

Visit designwalk.gr | Developed by Unfold

Just like all Design Walk 2010 applications, the exhibition’s catalogue cover has two sides
- the functional and the decorative – so that readers can choose which one they would like to use.

More on: Identity, Posters

For the 2010 Design Walk, double decker, a London based, design-curating agency, challenged
13 graphic design studios in the historical center of Athens to create a piece of work inspired by the fundamental contradictions / oppositions in design methodology that every designer constantly deals with. The result is the Poles Apart exhibition that gave a unique visual insight into the creative process as well as its curious contradictions.

We designed the Design Walk’s visual identity following the contradiction ‘’Functional vs. Deco-
rative”. All applications are double-sided.

The functional black and white side contains two classic fonts (bodoni & helvetica) and communi-
cates the event in a direct and straight-forward way. On the decorative side, we used the same structure and fonts placed on a vintage wallpaper found on the area of Psyrri and then sprayed from top to bottom. Graffiti is a key visual element of the area after all.

More on: Posters, Print

An annual design exhibition, first held in January 2007 with the participation of creative studios within the Psyrri area. Numerous small independent presentations focused on Graphic Design form a professional map, a powerful crossroad of applied arts in the centre of Athens. Original idea stemming from and co-organised by creative studios G Design Studio, Pi6, The design shop.

Since Design Walk is a walk through 14 different creative studios, the poster was designed entirely with the use of typography while the basic information was “cut out”. In that way, that spectator could receive the same information but a whole different visual stimulus depending on the poster’s background.

More on: Posters