For the identity of the 13th Francophone Film Festival, organized by the French Institute in Greece, we chose to show an iconic French landmark in an unexpected way. The Eiffel Tower from below, urging people to see things a little differently. Film viewers perceive things in their own unique way. The continuously changing pattern of shapes and colors, in the poster’s variations, along with the tower’s symmetry, refers to a kaleidoscope and fosters the idea of different perspectives on things. Thus this year’s festival is organized around the theme: “Everything depends on your perspective”.

Athens 21-28.03.2012, Thessaloniki 29.03-04.04.2012

Institut Français d’Athènes assigned us to design a notebook and a carrying bag for its new students. We used the colours of the French flag as the main visual element; the notebook’s sewed spine and its underlined pages create a unique and practical gift.

Print: Kontorousis